Center for Recruiting Excellence

Everyone is born with innate talents, capabilities and strengths. Leveraging your personal assets at work often leads to higher engagement and productivity.

Throughout history, the greatest leaders have also been motivators, able to encourage others to work toward a common goal. The ability to motivate has largely been a result of solid communication skills. Here’s more about the role communication has on leadership.

Strong Leadership is a key element of an organization’s success. We talked with Deborrah Ashley, MBA, an authority positioning strategist, to learn what leadership qualities big brands are focusing on. Here is what she had to say:

Today’s senior business managers face not only traditional business planning tasks when driving growth within their organization, but also the need to understand new marketing challenges and opportunities presented by new technology. Here are four ways you can promote your business more effectively using the latest marketing and public relations techniques.