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Employer Branding

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April 2019 Influencer Spotlight: Sandy Ng

We spoke with Sandy Ng, an APAC talent acquisition consultant, who was a presenter at our MRINetwork Regional Meeting in Bangkok. She provided a wealth of insight on how companies can best succeed when they plan to initiate or expand their transformation globally.

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How to Craft a Strong Change Narrative for Your Company

When your company is undergoing major change, it can be a tough transition for everyone. Here are three tips to guide you in crafting your own successful strategic narrative.

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Selling Your Brand Internally

Internal marketing and communications are important because they’re the best ways to help employees make a personal connection to the products and services you sell. Here are a few things companies can do to make sure they are sending the right messages to your team.

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3 Effective Ways to Create a Winning Employer Brand

When it comes to attracting skilled workers, branding can serve as an effective recruitment method. In fact, according to polling from Glassdoor, job candidates are 40 percent more likely to apply for a job when they recognize a brand. This article will show you how to create the kind of winning employer brand that gets noticed. Here are a few tips that can serve as good launching points.

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Employer Brand Strength and the Impact on the Job Offer

With the national unemployment rate hovering at just 3.9 percent, according to the U.S. Bureau of Labor Statistics, it’s safe to say a version of the following phrase has been uttered with a tremendous amount of frequency lately: “You’re hired.” When candidates are formally given an offer to join your company, it’s not necessarily an indication that they’ll take it. Here are a few tips that’ll help strengthen your employer brand.

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DISCLAIMER: The information contained in these articles is intended to provide useful information. It is published with the understanding that the publisher is not engaged in rendering legal services. For specific legal advice, please consult your attorney.